Techworks
Eucerin interactive skincare display

Retail

Turning Product Discovery Into an Interactive Experience.

A sensor-led retail experience designed to deliver relevant skincare information the moment a customer lifts a product.

  • Real-Time

    Product Information

  • Sensor-Led

    Customer Interaction

  • One

    Connected Platform

  • Client

    Eucerin

  • Industry

    Beauty & Skincare Retail

  • Solution

    Lift & Learn Experience

  • Platform

    Xtravu DSS

Eucerin retail product displays

The Challenge

Helping Shoppers Choose With Confidence.

Eucerin wanted to provide customers with relevant product information in real time. The experience needed to be innovative, engaging and simple enough to support informed purchase decisions inside the store.

The Solution

Product Information, Activated Instantly.

Techworks implemented Xtravu Lift & Learn, formerly Xtravu eSense. When a shopper lifts a skincare product, connected sensors trigger the nearby commercial display to show relevant product information in real time.

  • Lift Detection
  • Real-Time Content
  • Connected Management
Eucerin Lift & Learn interactive display

From passive product shelves to personalised discovery—every interaction now helps customers make a more informed choice.

Technology Used

Xtravu Lift & Learn

Xtravu Lift & Learn

Sensor-led product detection that activates relevant content when an item is lifted.

Commercial displays and Xtravu DSS

Commercial Displays + Xtravu DSS

Connected screens and centralised content management for responsive retail communication.

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